Economics of Test cricket doesn’t work,” Shankar told this newspaper.
#Kerry packer cricket south africa full#
Except for the summer Tests in England and a few in Australia, have you seen a full stadium? In today’s world, who do you expect to be available on TV or in the stadium to watch a match that goes on for five days? Our own data suggests, whether it’s T20, ODI or Test match, people spend one hour watching it. The popularity of the game drives the economics. Uday Shankar, the former chief of Star & Disney India.
Now, in its latest iteration, that figure has astronomically risen to 43,000 crores. Do you need 13 Test matches in a year – 65 days! How many holidays you get? 20 days? Is that enough to watch all the Tests?” Shankar had told The Indian Express in 2017, just days after his network had coughed up16,000 crore to secure the media rights for the Indian Premier League between the years 20. “Do we want to save cricket or no? You think if Kerry Packer didn’t do what he did, what would have happened to cricket. But it appears more shuffling and re-arranging of the decks is on cards. There are fewer and fewer ODIs being played these days. In fact, the schedule has already adjusted. Not just Test cricket, but the bilateral ODI series is at risk. We still look forward to welcoming for a Test series kicking off at the Gabba on December 17 🙌 /xov2iuaucd Some small tweaks to the massive summer of international cricket ahead. Uday Shankar, the former chief of Star & Disney India, had once told this newspaper how there is no market for Test cricket and it’s only the largesse of the broadcasters that is running it. The economics of cricket, we have been told for a while now, doesn’t support Test and “meaningless” bilateral series.
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